How to Use the 3 R’s of Business Growth and Profits

Social proof is the life-blood of business success The last time you needed a wedding planner, caterer, financial adviser, contractor, dentist, or just about anything else, did you ask friends and colleagues for a recommendation? Have you ever hired someone just by seeing an ad in social media? Do you check Amazon and Yelp reviews …

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7 Quick Fixes and 5 Strategies to Keep Stress from Killing You

Good stress, bad stress, we all stress — here’s what to do about it Do you frequently experience any of these symptoms of stress? Digestive upsets Flashes of anger Insomnia Excessive worrying Excessive irritation Lack of focus Tiredness and lethargy Overuse of drugs or alcohol Impatience Temper Burnout Lack of motivation Depression The more yeses, …

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Before You Fire a Client

While highly satisfying, this action can be dangerous Okay. I know. You haven’t actually hired them; they hired you. However, you are an independent contractor, which means you don’t have to do work for someone who is a pain to work with. Let’s face it. It was bad enough that you had to put up …

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Tips for Gaining Consensus

12019 Pixabay Consensus decision-making offers a way to include everyone in finding a solution or answer that serves the entire group. It helps create a sense of ownership in both the process and the result. If you have ever served on a jury, this is the process used in deliberation to reach a verdict. According to …

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What Content Marketing Is and Why You Need It

Content marketing focuses on creating and distributing valuable, strategic information that your target market needs and wants. You are not selling; you are offering your expertise, knowledge, and resources absolutely free with no strings attached. Why would you spend time creating content with no obvious reward? Content marketing is not a get-rich-quick strategy. It takes …

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A Fixed Mindset Can Keep You Frozen in Place

Mindset is a strong determiner of long-term success in business and life. Groundbreaking research on mindset by Stanford University professor Carol Dweck showed that there are two kinds: fixed and growth. A fixed mindset limits your potential, whereas a growth mindset opens the door to opportunity. “In the fixed mindset, everything is about the outcome. …

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